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Action-oriented goals produce higher probability of purchases under tight deadlines

09.10.2019 Comments Off on Action-oriented goals produce higher probability of purchases under tight deadlines

If you want something done, ask a busy person — or so the saying goes. According to a new paper

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Emotion-reading algorithms cannot predict intentions via facial expressions

09.05.2019 Comments Off on Emotion-reading algorithms cannot predict intentions via facial expressions

Most algorithms have probably never heard the Eagles’ song, “Lyin’ Eyes.” Otherwise, they’d do a better job of recognizing duplicity.

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How to simulate softness: Material design tricks and equations could one day help researchers recreate different sensations of softness for haptic interfaces

08.30.2019 Comments Off on How to simulate softness: Material design tricks and equations could one day help researchers recreate different sensations of softness for haptic interfaces

What factors affect how human touch perceives softness, like the feel of pressing your fingertip against a marshmallow, a piece

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Change the bias, change the behavior? Maybe not

08.05.2019 Comments Off on Change the bias, change the behavior? Maybe not

The concept of implicit bias has made its way into the general consciousness, most often in the context of racial

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Untangling the complicated relationships between people and nature for a brighter future

06.24.2019 Comments Off on Untangling the complicated relationships between people and nature for a brighter future

An international group of scientists is making major advances in sustaining the world’s environments, untangling the intricate ways in which

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Brain anatomy links cognitive and perceptual symptoms in autism

06.20.2019 Comments Off on Brain anatomy links cognitive and perceptual symptoms in autism

Neuroscientists at the RIKEN Center for Brain Science (CBS) and University College London have found an anatomical link between cognitive

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What constitutes beauty and how is it perceived? Role of social media may create unrealistic expectations for cosmetic procedures

06.07.2019 Comments Off on What constitutes beauty and how is it perceived? Role of social media may create unrealistic expectations for cosmetic procedures

Beauty has many facets. Research shows there are many biological, psychological, cultural and social aspects that influence how beauty and

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Why some red wines taste ‘dry’

05.09.2019 Comments Off on Why some red wines taste ‘dry’

Wine connoisseurs can easily discriminate a dry red wine, such as Cabernet Sauvignon, from a fruitier red, like Pinot Noir.

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A personality test for ads: Machine learning algorithms could personalize advertisements for individual consumers

04.27.2019 Comments Off on A personality test for ads: Machine learning algorithms could personalize advertisements for individual consumers

It’s no surprise that images used for advertising on television and online play a powerful role in triggering emotions and

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Researchers map sound, response and reward anticipation in mouse brain

04.19.2019 Comments Off on Researchers map sound, response and reward anticipation in mouse brain

University of Oregon neuroscientists report that two areas of the mouse brain combine representations of what is heard and anticipated,

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