Madonna is so cool, it's nearly impossible to believe that she's never had any tattoos before now. But it's true;
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Google Just Revealed Its Top Beauty Search Trends of 2020
Did beauty take a backseat in 2020? It might be easy to think so, considering the circumstances. As our homes
Megan Thee Stallion’s Natural Hair Has Gotten So Long
Despite the challenging year, success hasn't slowed down for Megan Thee Stallion. She finally dropped her first album, Good News;
Alicia Keys Just Released the First Three Keys Soulcare Products
At long last, four months after E.L.F. announced that Alicia Keys would be joining its family with a new "lifestyle
Keke Palmer Shares What It's Like to Have PCOS and Not Know It
To us regular folk, it can be easy to fall under the assumption that every celebrity has enough money to
WWP, ScentInvent, Sign Licensing Deal
Beauty packaging business WWP Beauty has signed a licensing agreement with ScentInvent Technologies LLC. ScentInvent was founded by Abby Wallach
Stock Up on New Skin Care to Get You Through the Winter
If you're anything like me, your skin care routine has stuck around even as nearly every other ritual in your
Dermstore's Massive Black Friday Sale Has Deals on More Than 200 Brands
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links,
Everything You Need to Know About Shampoo
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links,
Carmen Electra on Her Vegan Beauty Line and Appearance on Upcoming ‘Baywatch’ Documentary
“I’ve always wanted to come out with my own line of skin care,” said Carmen Electra of her new beauty