When it comes to beauty, Gabrielle Union does not play by the rules, and, frankly, we're always here for it.
Jennifer Lopez Celebrated Her Birthday On a Yacht with a Messy Bun and Ben Affleck
There are people who go all out for their birthday with a house party and a cake, and then there's
Cardi B's Blue, Green, and Black Wig Is so Pretty, I Can't Focus on Her Thirst Trap
If we go more than a couple of days without a standout Cardi B hair or makeup moment, I'm usually
Dove Will Celebrate National Crown Day With First-Ever Crown Awards
UPDATE (July 2, 2021 10:00 A.M. EST): July 3, 2021 is the second annual National Crown Day and the second
Demi Lovato's Mullet Now Has an Even Bigger Party in the Back
Always one for experimentation, Demi Lovato always keeps us on our toes, waiting to see what haircut or color they'll
Your Favorite Luxury Beauty Products Are on Sale Right Now
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links,
Inverted Ombré Wigs Are Taking Over Instagram
The last year has been a particularly strong one for hair color experimentation. Pink was the hue of 2020, as
People Are Trying the TikTok '70s Hair Flip Technique With Locs
Those voluminous, '70s-style Farrah Fawcett disco curls are trending in a major way all over social media, especially TikTok. The
Mandy Moore Dyed Her Hair "a Blonde Shade She's Never Done Before"
Mandy Moore is certainly no stranger to being blonde — I mean, just take a look at her most iconic
Why You Shouldn't Use a Razor to Remove Your Upper Lip Hair
We learned so many beauty factoids while producing Allure's The Science of Beauty podcast (available on Apple Podcasts, Spotify, or